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Case study · Business Code

A first video without waiting for perfect conditions

Finally completed a video he had postponed. Valued new connections while retaining a critical view of the automation module's depth.

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01He wanted to develop a business in line with his principles

Yuriy Pravdzivyy worked with natural foods and cosmetics. He valued solutions that suited both him and the people he worked with.

He joined Business Code for new knowledge, other entrepreneurs' experience and clearer organization of his own business.

Automation and systematization particularly interested him. He had experience already but wanted to develop further.

02Wanting quality kept him postponing video

A video assignment became a significant episode. Yuriy had long hesitated to record it himself.

He was used to demanding quality. It seemed he needed people who understood filming to stage everything and do it properly.

Before one program stage, Yuriy spent a week in the forest without communication and did not complete assignments. Returning, he saw the deadline was close and decided to use the means available.

They went to a clearing in a park near the office, recorded many takes and chose the best. There was no elaborate editing.

03The first step mattered more than extra conditions

Yuriy was satisfied with the result. For him, it confirmed that not every task should wait for a professional team and special effects.

He does not claim the video produced particular sales. The meaningful result was completing a step he had long postponed.

In the interview, he thanks the program for pushing him to do that work.

04New connections helped him decide on further learning

Yuriy calls the people he met the most valuable part.

Talking with Bogdan and Misha helped him decide to travel to training in Singapore, something he had wanted for a long time.

By the interview, tickets were purchased. The trip and its outcomes still lay ahead, so they are not presented as completed achievements.

For Yuriy, this was a next step that had previously remained only a wish.

05He wanted greater depth in automation

Despite an overall positive assessment, Yuriy says he wanted narrower, deeper work on automation and business systematization.

He understood a possible reason: participants arrived with different preparation, and what interested him might be too complex for beginners.

He also notes he had already accumulated knowledge that needed implementing. Looking for the next training should not replace applying what he knew.

By the end, he wanted to keep studying business organization more deeply. Among things done at this stage, he highlighted his first video, new connections and a decision about the next step.

«Business Code» is a program by Igor Graf. More member stories

How this story was preparedEdited from a video interview, this article describes the participant’s experience at the time of recording. Results vary from person to person.
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Business Code

Stories from Business Code program participants.

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